Discover AMPKeywords.com
Ad Market place, (AMP for short) is the equivalent of Google AdWords, but specifically for eBay and some other popular websites. You can register at www.ampkeywords.com
The ads that you design appear in various parts of the eBay site, as well as on Ask.com, Local.com, Kontera.com, and some other lesser known sites.
At the time of writing, you can get a $25 credit when you sign up for a new account, so check that out on the homepage.
Importantly, the cost per click tends to be significantly lower with AMP compared with Google AdWords or Yahoo Search.
Because of the close integration with eBay, another important benefit of AMP is that their engine suggests lots of keywords to fit any eBay listing you provide. This makes it simpler to create ads, as well as being more effectively targeted.
In deciding the number of keywords to use, the site provides the following general advice:
“Our studies have shown that 2-3 keyword phrases, in combination with a specific ad message, will bring about the most effective results. It is very important to keep a strong connection between the keywords you are using, the message on your ads, and the items you are promoting.”
You can edit keywords from an Ad at any time. To edit your keyword list, go to your Campaign Summary page and click on the name of the Campaign that your Ad falls under. Next, click on the Ad you want to edit. This will bring you to the Ad Details page where you can make all necessary changes to your keywords.
To delete keywords, simply select the keywords that you would like to delete and click the Delete button. The deleted keywords will be immediately removed from your targeting criteria for that Ad.
To add keywords, simply click on the ‘Add Keywords’ link to add your desired keywords separated by commas. Submit and allow up to 24 hours for these keywords to be approved and to go live.
Similarly, to add a category, simply click on the ‘Add Category’ link to add your desired category ids separated by commas. Submit and allow up to 24 hours for these categories to be approved and to go live
I encourage you to check out the AMP system because quite frankly, not too many serious eBay sellers know about it! So it’s still a good opportunity to buy pay per click ads at very reasonable rates, kind of like the early days of Google AdWords.
Visit: www.AmpKeywords.com
